PreSonus Studio One is now Fender Studio Pro, as Fender launches its own fully-fledged DAW environment
Following last year’s launch of Fender Studio – a GarageBand-style, beginner-friendly DAW app for recording and jamming – Fender is taking things to the next level.
Now, Studio One Pro, the renowned DAW software from PreSonus – which Fender bought in 2021 – is transitioning into Fender Studio Pro, bringing a number of updates to visual design and UI, new amps and effects, faster mixing workflows and loads more.
READ MORE: “The Stratocaster hasn’t really changed since 1954”: Outgoing Fender CEO Andy Mooney says electric guitarists have “generally been reluctant to really accept innovation”
But Fender isn’t stopping there; PreSonus’s Quantum and AudioBox interface lines are also moving under the Fender name, and will now be the Fender Quantum Series and Fender AudioBox.
In addition to an updated UI, new amps and effects – 57 guitar and bass amp models via Mustang and Rumble Native plugins – and faster workflows, the reimagined Fender Studio Pro environment also introduces upgraded samplers, as well as AI-powered audio-to-note conversion.
Credit: Fender
“For more than a decade, Studio One Pro has set the standard for modern music production,” says Max Gutnik, Chief Product Officer, FMIC.
“Its balance of power, creativity and ease of use has inspired countless artists and shaped how music is made today.
“With Fender Studio Pro, we are taking those celebrated features and enhancing them with a modernised interface, Fender’s award-winning amp and effects models and new intuitive workflows and capabilities that make creating music faster, more inspiring and more connected than ever.”
Fender says it “remains dedicated to inspiring generations of artists and creators”, and that the new Fender Studio brand – which brings PreSonus’s Studio One and Quantum and AudioBox interfaces under its umbrella – is the “next evolution of that vision, where tradition and innovation meet in the service of creativity”.
To showcase the potential of Fender Studio Pro, Fender has tapped Nile Rodgers and Grammy-nominated producer Alissia Benveniste for a demo video. Check it out below:
“Having authentic Fender amps and pedals built straight into the DAW is a game-changer,” says Benveniste. “Fender Studio Pro delivers true analog warmth with a seamless workflow.”
Also worth noting, MyPreSonus – the platform through which you manage and access your PreSonus gear and software – is being replaced by the new MyFender platform. This platform will also serve the wider base of Fender customers who purchase guitars, amps and effects.
While Studio One Pro is becoming Fender Studio Pro, and the Quantum and AudioBox lines are moving under the Fender name, PreSonus will continue to serve customers with pro audio products including its Eris Monitors, StudioLive Series III SE Mixers, Air XD Loudspeakers and more.
In terms of pricing, a perpetual license for Fender Studio Pro comes in at $199.99/£169.99, while a monthly subscription is available at $19.99/$19.99 per month. A number of upgrade options are also available for existing users.
Alongside the launch of Fender Studio Pro, the company has also issued an update for its Fender Studio app, introducing a new transmit feature which seamlessly sends sessions to Fender Studio Pro, as well as new Chord Track, and Drum Metronome features.
To learn more about Fender Studio Pro, head to Fender.
Credit: Fender
Elsewhere in the Fender world, it was announced last week that CEO Andy Mooney would be stepping down, with the current President of the company’s Asia Pacific division Edward “Bud” Cole assuming the role of CEO from February 16.
“Leading Fender has been a highlight of my career,” says Mooney. “I’m deeply grateful for the creativity and commitment of the Fender teams around the world and proud of what we’ve accomplished. I’m excited to pass the baton on to Bud and confident that under his leadership, Fender will continue to inspire players for generations to come.”
During his tenure as President of Fender Asia Pacific, Edward “Bud” Cole has spearheaded the opening of Fender’s flagship Tokyo store, overseen the expansion of the brand into 14 countries across the region including mainland China and Korea, and played a pivotal role in numerous Made-in-Japan launches, like the widely publicised Godzilla Stratocasters back in October.
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Source: www.guitar-bass.net
