A range of Hello Kitty-branded Loog guitars just hit the market, but don’t worry – there’s a new full-sized White Hello Kitty Strat from Fender, too
Remember how we said Loog just partnered with Sanrio on a range of Hello Kitty-branded child-friendly guitars? Well, the Hello Kitty hype must be in full swing, as Fender has just expanded its own Hello Kitty Collection.
The lore behind Hello Kitty guitars is rich, but let me try to quickly clue you in: Fender first launched its Hello Kitty Strat back in 2006, notably to little reception.
However, after YouTuber TheDooo began uploading videos of himself playing the guitar in the late 2010s, searches for the six-string dramatically ticked upward, with average prices on Reverb rising 254% from $275 to $700.
Ever able to spot an opportunity in the market, Fender relaunched the Hello Kitty Strat last year, also coincidentally on Hello Kitty’s 50th-anniversary year.
Now, the Big F is keeping the Hello Kitty love alive, with a slew of new additions to its Hello Kitty Collection, not least a new white-finished Squier Stratocaster, priced at £439.99.
Beyond its white finish and unmistakable Hello Kitty decals across its body, the Fender Hello Kitty White Stratocaster boasts an easy-playing C-shape neck, contoured body, Fender humbucking pickup with volume control, and vintage-style tuning machines. A Deluxe Hello Kitty gig bag also comes included.
And if repping a Hello Kitty-branded Strat just wasn’t enough, the collection now includes a Hello Kitty fuzz pedal (£99.99), with an op amp-based circuit offering fuzz flavours from “overdrive-like grit to full-on ripping fuzz”.
There’s also a Hello Kitty pink and white woven guitar cable (£25.99), Hello Kitty White Poly Strap (£30.99), as well as two new T-shirt designs and a crewneck sweatshirt.
Learn more about Fender’s updated Hello Kitty Collection.
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Source: www.guitar-bass.net
