New packaging for Hidersine rosin
Barnes & Mullins has updated the packaging for its famous Hidersine Rosins.
B&M says the packaging overhaul to the brand’s Deluxe, Standard and Junior rosins is designed to benefit both retailers and customers. ‘Whilst still staying true to Francis Hider’s original rosin recipes from the late 19th century, the new and improved packaging offers a fresh visual twist that harks back to the original box designs of the mid-20th century.’
Each range is now clearly distinguishable with the introduction of uniformly sized, colour coded boxes – violin in red and cello in blue. All circular rosins are mounted to a traditional microfibre cloth inside a strong, easy-open cardboard box, with the Junior range composed of 10 gram cakes presented in compact, easy-to-hold plastic sleeves, ideal for the younger player, B&M adds.
Hidersine Deluxe Rosin (Violin/Cello/Double Bass): RRP £5.65
Hidersine Rosin (Violin/Cello): RRP Large £5.40 / Medium £4.80
Hidersine Junior Rosin (Violin/Cello): RRP £2.99
Info: www.hidersine.com and www.bandm.co.uk
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Source: musicinstrumentnews.co.uk
