Córdoba signs ‘Coco’ guitar deal with Disney-Pixar
You may not have heard of it yet, but Disney-Pixar’s Winter blockbuster (assuming all goes to plan, of course) is going to be called Coco. The film is being launched in the US in November and acoustic guitar brand Córdoba has just signed a deal with the movie giant to sell Coco linked guitars.
During a presentation called “Bringing the Music of Coco to Life” on Sunday 16th July 16 at the bi-annual D23 Expo, Córdoba CEO Tim Miklaucic was interviewed about this inspiring collaboration and explained the the behind-the-scenes process of bringing an animated guitar to life and the impact Coco had on the Córdoba team. On first hearing about the project, Tim recalled thinking, ‘This is going to be one of the best things that ever happened to the nylon string guitar.’
The complete Coco x Córdoba collection will include two miniature nylon string guitars (spruce/mahogany and all-mahogany) in a colourful POP package, a 7/8 size nylon string guitar, and a high-end guitar Replica from the film, all ranging in price points. The collection is tied together by a beautifully intricate design that was inspired by the guitars and traditions of Mexico featured throughout the film. The products were on display and seen for the first time by the public at D23 Expo 2017.
Info: www.cordobamusicgroup.com
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Source: musicinstrumentnews.co.uk
