Fender launches Standard series with new ‘Player Series’ for beginner sales
Fender has released a new line of electric guitars and basses for aspiring players, the Player Series, which replaces the Standard Series. The company says: ‘the line will establish a new level of excellence for players ready to take that next step in their musical journey with Fender’s iconic models–whether their dreams lie on a big stage or in a garage band and beyond’. The new models will sell in a range from £549 to £789. CITES watchers will spot the substitution of Pau Ferro fingerboards for the familiar rosewood, throughout the range.
Fender says the series sets a new benchmark for quality and performance, with upgraded features, including Alnico pickups for all models, updated body radii, 22 fret necks, upgraded bridges, fresh, bold colours and a revised classic logo for a more traditional look. With 94 SKUs across 21 models and ‘hero colours’ including Sage Green, Polar White, Tide Pool, Butter Cream, and Sonic Red, there’s plenty to choose from.
The Fender Player Series includes the following models:
- Player Stratocaster Maple Fingerboard £549.00
- Player Stratocaster Pau Ferro Fingerboard £559.00
- Player Stratocaster Left-Handed, Maple Fingerboard £549.00
- Player Stratocaster Left-Handed, Pau Ferro Fingerboard £559.00
- Player Stratocaster HSS, Maple Fingerboard £579.00
- Player Stratocaster HSS, Pau Ferro Fingerboard £589.00
- Player Stratocaster HSH, Maple Fingerboard £579.00
- Player Stratocaster HSH, Pau Ferro Fingerboard £589.00
- Player Stratocaster Plus Top, Maple Fingerboard £699.00
- Player Stratocaster HSS Plus Top, Pau Ferro Fingerboard£719.00
- Player Stratocaster Floyd Rose, Maple Fingerboard £699.00
- Player Stratocaster Floyd Rose, Pau Ferro Fingerboard £719.00
- Player Telecaster Maple Fingerboard £549.00
- Player Telecaster Pau Ferro Fingerboard £559.00
- Player Telecaster Left-Handed, Maple Fingerboard £549.00
- Player Telecaster Left-Handed, Pau Ferro Fingerboard £559.00
- Player Telecaster HH, Maple Fingerboard £579.00
- Player Telecaster HH, Pau Ferro Fingerboard £589.00
- Player Jaguar Pau Ferro Fingerboard £599.00
- Player Jaguar Bass Maple Fingerboard £649.00
- Player Jaguar Bass Pau Ferro Fingerboard £659.00
- Player Jazzmaster Pau Ferro Fingerboard £599.00
- Player Precision Bass Maple Fingerboard £649.00
- Player Precision Bass Pau Ferro Fingerboard £659.00
- Player Precision Bass Left-Handed, Maple Fingerboard £649.00
- Player Precision Bass Left-Handed, Pau Ferro Fingerboard £659.00
- Player Jazz Bass Maple Fingerboard £649.00
- Player Jazz Bass Pau Ferro Fingerboard £659.00
- Player Jazz Bass Left-Handed, Maple Fingerboard £649.00
- Player Jazz Bass Left-Handed, Pau Ferro Fingerboard £659.00
- Player Jazz Bass Fretless, Pau Ferro Fingerboard £719.00
- Player Jazz Bass V, Pau Ferro Fingerboard £789.00
Info: www.fender.com
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Source: musicinstrumentnews.co.uk
